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Who we put on the stand

The available profiles, with the jobs they really cover

Each figure answers a precise stand need. Below you’ll find what they do, which skills we check at selection and when it’s worth adding them to the team.

Welcome hostess
Polished presence, flow management

Welcome hostess

The most-requested profile: welcomes, qualifies and directs. Holds the same tone from the first hour to the last and spots at a glance who should be walked to a salesperson.

  • Fluent Italian and English
  • Documented fair experience
  • Guest-list handling
  • Polished presence
Stand steward
Order, presence, felt security

Stand steward

For large stands or delicate displays: keeps paths clear, protects the build and steps in gracefully when crowd pressure rises.

  • Flow and queue management
  • Care of the build
  • Assistance for visitors with disabilities
  • Long shifts on your feet
Promoter / demonstrator
Stops the visitor and explains why

Promoter / demonstrator

Sales aptitude and product recall. Studies the sheets before opening and gives back a story consistent with the brand’s positioning, not improvised.

  • Sales aptitude
  • Product recall
  • Stand public speaking
  • Objection handling
Business interpreter
Language doesn’t block the sale

Business interpreter

Supports the salesperson at the table with foreign clients. Level verified at interview and technical terminology prepared on your materials before the event.

  • Verified C1/C2 level
  • Sector technical vocabulary
  • Commercial confidentiality
  • Post-meeting summary notes
Conference hostess
Rooms, registrations, badges, timing

Conference hostess

For the conventions linked to the fair: welcoming speakers, registering attendees, managing badges, mics in the room and keeping to the running order.

  • Attendee registration
  • Room and mic management
  • Rapport with speakers
  • Precision on timing
Stand team leader
Your single contact on site

Stand team leader

Coordinates the team, manages attendance, shifts and replacements, and sends you an end-of-day report. The figure that makes the service predictable even when something goes wrong.

  • Shift and attendance management
  • Real-time problem solving
  • Daily reporting
  • Years of experience

The images on this page are graphic representations of the roles and do not portray real people: the photo books of the proposed candidates are sent during selection, together with experience and availability.

Selection

How we choose the people we propose

Selection is the first filter on risk: a verified profile reduces absences and surprises at the fair.

  • Individual interview with a check on the declared language level
  • Verified work history: events, sectors, roles already held
  • Assessment of presence and stamina over long shifts on your feet
  • Reliability: punctuality and attendance in previous engagements
  • Advance training on the client’s product and script
  • Reserves identified upfront for every confirmed team

How many people you need, in practice

  • Stand up to 50 m²1 welcome hostess, plus 1 promoter on public days.
  • Stand 50–150 m²2 welcome figures, 1–2 promoters, team leader recommended from the fourth person.
  • Stand over 150 m²coverage across several entrances, a steward to protect the displayed products, a dedicated interpreter on trade days.
  • Reserved area or hospitality1 fixed figure for cloakroom and guest list, regardless of the floor area.

Rough guidance. The final sizing is done in the brief, based on hours, expected flows and the commercial goal.

15+

years of events and fairs

the OPEN S.r.l. team’s experience

20+

exhibition venues served

from Milan to Bari

1,200+

profiles on file

spread across Italy

24h

for the written quote

on working days

Want to see the real candidates?

Send us your request: you get a shortlist of profiles with photo, experience, languages and availability for your dates.